2019 — 2021
THE FOUNDATION
FPT Polytechnic
Multimedia Graphic Design. Where curiosity became a creative foundation.
I'm a Graphic & Visual Designer with over six years of experience across branding, marketing, e-commerce, and digital design.
I blend creativity, visual storytelling, and commercial thinking to create work that not only looks compelling but also serves a purpose.
EXPLORE MY WORK- VISUAL DESIGN
- ART DIRECTION
- BRAND IDENTITY
- MARKETING CAMPAIGN
- EDITORIAL DESIGN
- WEB & PRODUCT DESIGN
A SELECTION OF WHAT I CREATE
Selected work.
A collection of brand stories, thoughtful visuals, and digital experiences — each shaped by a different challenge.
✳Selected projects across real estate, FMCG and visual communication.
Xem thêmA LITTLE ABOUT THE DESIGNER
A curious mind.
A creative soul.
Long before I knew what graphic design was, I was already drawing, crafting, and losing track of time while making things with my hands.
My first laptop introduced me to frame-by-frame animation. That curiosity eventually became a career across FMCG, e-commerce, brand communication, and real estate. Different industries, one constant: the joy of bringing ideas to life.
CV / ENGLISHPDF ↗
“
The joy of bringing an idea to life is still what drives me today.— FROM CURIOSITY TO CREATIVITY
06+YEARS IN DESIGN
04INDUSTRIES EXPLORED
1K+GUESTS AT LARGE EVENTS*
*Experience contributing to large-scale events, together with cross-functional teams.
Creative by nature.
Practical by design.
From brand foundations to multi-channel campaigns, I shape ideas into cohesive visual experiences.
01
Brand Identity & Visual Systems
IDENTITY / GUIDELINES / POSM↗02
Key Visual & Campaign Design
ART DIRECTION / MANIPULATION↗03
Editorial & Print Design
PROFILES / BROCHURES / OOH↗04
Digital & E-commerce Design
WEB / UI / E-COMMERCE↗05
Event & Brand Experience
EVENT BRANDING / SIGNAGE↗A FEW CHAPTERS THAT SHAPED ME
From curiosity
to creativity.
No straight lines. Just constant curiosity, unexpected turns, and a growing belief in purposeful design.
✳2020 — 2021
UNDERSTANDING BRANDS
FES Vietnam
Packaging, POSM, and retail communication. A first look at how design works inside a real brand.
2021 — 2024
THINKING BEYOND DESIGN
Reckitt
E-commerce and UX. Working across creative production, livestream operations, customer experience, and commercial goals.
2024 — PRESENT
REFINING THE VISION
EximRS → Danh Khôi
Real estate marketing design, key visuals, brand identities, company profiles, OOH, and events.
Good work begins
with good questions.
A thoughtful, collaborative process that leaves room for exploration — and never loses sight of the purpose.
01
DISCOVER
Understand the brief and the people behind it.
02
CONCEPT
Find the story and the creative direction.
03
DESIGN
Translate thinking into meaningful visuals.
04
REFINE
Consider every detail and make it better.
05
DELIVER
Prepare work to perform in the real world.
✳
Good design isn't only about how it looks. It's about the story it tells, the problem it solves, and the connection it creates.
HAVE SOMETHING IN MIND?
LET'S CREATE
SOMETHING
MEANINGFUL.
Whether you're building a brand, launching a campaign, or bringing a fresh idea to life — I'd love to hear your story.
LET'S TALK↗VIETNAM / WORKING WORLDWIDEPINTEREST ↗